Please use this identifier to cite or link to this item: https://ria.ufrn.br/jspui/handle/123456789/2687
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dc.contributor.authorKotter, John P-
dc.date.accessioned2023-07-28T20:06:59Z-
dc.date.available2023-07-28T20:06:59Z-
dc.date.issued1997-
dc.identifier.citationKOTTER, John P. Liderando mudança. 6. ed. São Paulo: Elsevier, 1997. 204 p.pt_BR
dc.identifier.isbn8535201939-
dc.identifier.urihttps://ria.ufrn.br/jspui/handle/123456789/2687-
dc.description.abstractAs pressões sofridas pelas empresas para implementar mudanças só tendem a aumentar nas próximas décadas. Mesmo assim os métodos que os executivos têm usado na tentativa de transformar suas organizações em concorrentes mais ágeis - gestão da qualidade total reengenharia e rightsizing - não são suficientes diz John P. Kotter o maior especialista mundial em liderança nos negócios porque eles não conseguem estabelecer um senso de urgência e envolvimento nas pessoas. Kotter identifica um processo de oito etapas pelo qual toda empresa deve passar para atingir suas metas em um ambiente onde o tempo de resposta é cada vez mais importante. Essas etapas incluem entre vários outros pontos: formação de um grupo com autoridade suficiente para liderar a mudança; mudança de sistemas ou estruturas que minem a visão da mudança e articulação das conexões entre os novos comportamentos e o sucesso organizacional.pt_BR
dc.language.isopt_BRpt_BR
dc.publisherElsevierpt_BR
dc.subjectAdministraçãopt_BR
dc.titleLiderando mudança [Audiolivro]pt_BR
dc.typeBookpt_BR
dc.publisher.otherBrasilpt_BR
Appears in Collections:MA - Livros Fundação Dorina Nowill - Literatura

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